Sold To
- Exit deal
- March 2025
- Value: Undisclosed
Kaine Smith is delighted to have led the Rickitt Mitchell Team in advising the shareholders of Fairway G.B.
Fairway G.B Limited is a UK based leading distributor of premium baked goods
RDJ Bakeries, a key subsidiary of Snackruptors, a Canadian-based global leader in baked goods manufacturing
Fairway G.B has established itself as a leading distributor of premium baked goods items, with a robust reputation for quality and innovation in the United Kingdom market. The company has consistently demonstrated strategic growth, a comprehensive product portfolio, and a strong commitment to delivering exceptional baked goods to retailers and consumers alike.
Rickitt Mitchell played a pivotal role in this transaction by providing comprehensive M&A advisory services to Fairway G.B's shareholders. Our dedicated team executed a strategy that included:
Acting as the exclusive lead advisor to Fairway G.B's shareholders throughout the transaction
Implementing a tailored process that leveraged our deep sector experience and cross-border capabilities
Providing end-to-end support, including process strategy and tactics, in-depth sector insights, and expert cross-border transaction execution
Offering close support during critical negotiation stages and transaction documentation
By combining strategic insight, market knowledge, and expert execution, Rickitt Mitchell successfully guided Fairway G.B's shareholders through a complex, cross-border transaction that maximises value and positions both parties for future growth.
"This was a complex cross border transaction delivered by myself and James Kidner that delivered a great outcome for all stakeholders."
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